A hotel room can be cozy, warm and inviting or it can be dingy and cold, all based on the lighting. For hotels that want to create the right ambiance for their guests, lighting is a central focus of that. New advances in LED lighting, specifically, make it possible to completely change the look and feel of a hotel room with just a change of the lights.
Here is a closer looking at why lighting is a key factor in setting the stage for the right feel to a hotel room.
Highlight Focal Points
If the room has a main focal point, such as a trendy piece of artwork or a particularly beautiful bed set, lighting can highlight that and draw the guest’s attention to that part of the room. By having directional lighting in that particular area, it will become the first thing noticed when someone enters the space.
Improve Visibility in the Bathroom
In a hotel room, guests rely on the bathroom area when preparing for their day. They need bright, natural-colored light in order to put on makeup and do hair effectively. The right bathroom lighting can make a huge difference in overall guest experience. LED lighting that is similar in temperature to natural sunlight and that is properly spaced to evenly light the face in front of the mirror will be a major selling point to people considering a stay in your hotel.
Make the Room Look Cleaner
Even in a spotless room, poor lighting can give the sense of dirtiness that hides how clean the room is. On the other hand, the right lighting can give your hotel rooms a cleaner look. LED lighting has a crispness to it not found in other lighting options, and that can make the room feel cleaner when someone first walks in the door.
Create an Opportunity to Embrace Green Living
While not specific to the ambiance of a hotel room, upgrading lighting in a hotel room gives the hotel an opportunity to “go green” which can be a draw to guests who are conscious about the environment. Eco-friendly features will lure many travelers who want to spend their money in a responsible way. LED lighting can maintain the right ambiance in a hotel room while also lowering energy use and energy costs, which is beneficial for everyone.
Provide Lighting For Diverse Events
Hotels can provide the setting for diverse events, from business meetings to weddings. As people are unlikely to want to celebrate the best day of their life in a venue that reminds them of work, the best thing to do is to provide options. From a wide choice of colors to adjustable dimmers – guests need to be able to light the room to fit their needs.
Lighting is not something to take lightly when planning the design of a hotel room. It can make or break the ambiance of the space, which, in turn, will make a difference in the guest experience. To elevate the guest experience, invest in proper lighting.
